2014-08-25

Information vs Business

The aim of all newspapers is to inform to the society about the news. But since some years ago, at least here in Spain, in most of the newspaper you can find offers to buy electronic products ( ebooks, smartphones....), to buy your holidays etc ... always with great discounts and in the case of electronic products, smartphones, tablewares .... for free if you buy the journal for 8 or 10 days.
In may opinión the source of income is dropping due to the lack of advertisement campains, and they have to offer new products to obtain more profits.
The journalists not only write their articles but also have to sell the products with their image or simply recommending people the product. Obviously they use the most famous journalist to show that the product is good and to convince people to buy it.
Never had I thought that a Journalist would be selling products to increase the invoicing of the company.
In my opinión is a stategy to sell more journals everyday, and to assure the sales in a determinated period of time.  But I think that it shouldn't mix the information with this kind of sale because the integrity of the newpaper could be in danger.
Newspapers has two ressource of income: Publicity and with the sale of the newspaper every single day. So if they are offering products to assure the sale is legal but at the same time counterproductive because the labour of information depends on the sale of determinate goods.

6 comments:

  1. The aim of all newspapers is to inform [] the society about the news. But since some years ago, at least here in Spain, in most of the newspaper you can find offers to buy electronic products ( ebooks, smartphones....), to buy your holiday TRIPS etc ... always with great discounts and in the case of electronic products, smartphones, tablewares .... for free if you buy the journal for 8 or 10 days.
    In my opiniOn the source of income is dropping due to the lack of advertisement campaiGns, and they have to offer new products to obtain more profits.
    The journalists not only write their articles but also have to sell the products with their image or simply recommenD people the product. Obviously they use the most famous journalist to show that the product is good and to convince people to buy it.
    Never had I thought that a [j]ournalist would be selling products to increase the invoicing of the company.
    In my opinion IT is a stategy to sell more journals everY Day, and to ENsure the sales in a determiNEd period of time. But I think that ONE shouldn't mix the information with this kind of sale because the integrity of the newpaper could be in danger.
    Newspapers haVE two SourceS of income: ADVERTISING and [] the sale of the newspaper every single day. So if they are offering products to ENsure the sale is legal but at the same time counterproductive because the labour of information depends on the sale of determinate goods.(1)


    (1) I got lost in this sentence.

    I recently cancelled my newspaper because they raised the rate and it is 90% ads anyway.

    ReplyDelete
    Replies
    1. I wanted to say that both activities are contraproductive. First if the newspaper is writting to the population to show the local, nationtal or international news, advertisement of selling products to increase their coffers is not ethic. The aim of all newspaper is to inform people and give the chance to the people to express their opinión throught to letters to the editor and why not with opinión articles.
      I think the advertisement is good for all newspaper because with this money they can afford all the wastes that their companies nedd. But with the sale of all kind of products, in stead of being a newspaper it looks like a catalogue of products and services.
      Matt, I thought that this happened in Spain, but now I realice that in The USA or the rest of the world too. It's a pity, but business is business.
      I'm fed up of Reading English courses, travels, new gadgets for your home, towels, tickets for cinemas, .....

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    2. I wanted to say that both activities are coUNTERproductive. First if the newspaper is wriTing to the population to show the local, national or international news, advertisement or selling products to increase their coffers is not ethicAL. The aim of all newspaperS is to inform people and give THEM the chance to express their opiniOn througH [] letters to the editor and [] opinion articles.
      I think [] advertisement is good for all newspaperS because with this money they can afford all the EXPENSEs that their companies HAVE. But with the sale of all kind of products, iNStead of being a newspaper it looks like a catalogue of products and services.(1)
      Matt, I thought that this happened ONLY in Spain, but now I realiZe that IT'S in the USA AND the rest of the world too. It's a pity, but business is business.
      I'm fed up WITH reading ABOUT English courses, travels, new gadgets for your home, towels, tickets for cinemas, .....


      (1) great sentence

      This was very well written, and I know exactly how you feel.

      Delete
    3. C'est la vie (French)
      E la vita (Italian)
      Así es la vida
      It's life
      Sec vita est(latín)
      The most popular expression is in French

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    4. Yes, some quite present sentences in human mind are worth to see in several languages.

      Delete

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